Here's Something You Can Do to Combine the Comfort of Your Sportswear with Daily Casual Attire: Top Indian Athleisure Brands for You to Get Started on this New Fashion Trend! (2021)

A very recent trend, Athleisure is getting popular day by day. It is a fashion trend characterized by athletic clothing that is comfortable and looks very appealing. It all started with the yoga pants. These yoga pants were designed mainly for the gym, but women started wearing them in casual and formal settings due to it being very comfortable. Athleisure was initially developed for women but has made a place in the men's fashion world as well. You can find great leggings, track pants, sweatpants, sneakers, hoodies, jackets, etc., which are fashionable and comfortable and at the same time.

It is gaining popularity worldwide, and you will see well-known celebrities, models, college students, and professionals wearing them confidently. If you dig deeper into Athleisure, you'll see that sportswear started around the 20th century with Coco Chanel by introducing relaxed silhouettes for women. Soon Princess Diana was seen wearing it on the streets. Now you can easily spot people wearing baggy tracks or mesh crop tops in malls or at the parks. The revolution was brought about by the use of spandex, which is flexible, durable, and washable. Another thing that makes it so popular is the increase of fitness awareness among people, and the acceptability of casual athletic wear in social settings also created a high demand for it.

It became ever so popular with Beyonce and Rihanna wearing it around 2016 and has not decreased since then. Athleisure manufacturers are now working constantly to make it better by using fabrics like bamboo, spandex, and merino wool. These outfits can be easily worn in all weathers be it extremely hot or cold. One can wear them in different styles, like pairing them with a cool leather jacket or a pair of heels, which makes it a versatile garment. Here we have compiled a list of some of the most famous Indian brands that are manufacturing great Athleisure. You can now decide which brand suits you the best and not burn a hole in your pocket. But, let us first see how to wear it properly.

Here are a few tips on wearing Athleisure and look cool in almost all the settings and weathers.

Satva is one of the leading Athleisure brands in India. It is a partner of Suminter India Organics, one of the biggest suppliers of certified organic raw materials worldwide. The products made by Satva are bleach-free, toxic wax-free, and sulfur free, making them a perfect outfit to wear for workouts. It is the first Indian Athleisure brand designed in the US but manufactured in India, which works on the 4p ideology, i.e., People, Planet, Production, and Profits.

It was observed that earlier women's Athleisure clothing was either found with off the rack clothing or with high fashion garments; they were very expensive as well; seeing this, Satva stepped in and brought a change in the pattern. They created their Athleisure line, which was natural and affordable. The people of India happily accepted the brand and has made it quite popular in the market. You can check out its site at satvaliving.com.

Here are a few cool Athleisure outfits you will find on its site.

If you are a diehard fan of Hrithik Roshan, you must also know about his HRX Athleisure brand. It was started in 2013 with a tagline of "Be the best version of yourself." The brand manufactures an excellent range of hip fitness and Athletic outfits like T-shirts, sweatshirts, track pants, tracksuits, sports sandals, etc. One of the best features of the brand is super affordable, which has made it one of the most popular brands in India. It has partnered with Myntra and has made its apparel easily available. You can check out its site at hrxbrand.com.

Here are some apparel options you can find with HRX:

Two childhood friends Nirali Mehta and Jeenie Madan, created a well-known Athleisure brand, Stretchery. The products manufactured under the brand are made by textiles obtained from Chetna Organic, which uses eco-friendly dyes and makes durable and allergy-free clothing for men and women. Their clothes are simple, elegant yet very trendy. The brand's most popular product is the yoga pants made of natural fabrics, but they have a lot to offer.

Next in line is the Tuna London. It is a good brand for people looking for comfortable sports clothes which can be worn in style. These clothes are made with high cotton content to keep you dry. The products are affordable and come in neat colours and prints. Tuna London is recently getting famous due to its durable cloth line and its affordable prices.

2. The Gym-wear zipper jacket in white for women is another product high in demand. Women tend to like the white colour as it makes them look elegant and stylish. The jacket is stretchable and dried up fast as it is made with polyester blend fabric. It is lightweight and can be worn easily for a long time. It is available for Rs. 1,440 only on nykaafashion.com.

3. The activewear black colour tights for women are made with polyester and blend, making them very comfortable and durable. You can easily wear it for yoga or pair it with a cool tee for dinner with friends or a day at the mall. It can be bought for Rs. 1,200 from nykaafashion.com.

Another quite popular Athleisure Indian brand is the Black Panther. It was launched by Juneja Global and has been in the market for more than 30 years. It makes its raw material like yarns and elastics to knit and process its fabrics, making it a trusted brand. It is one of the most popular brands in India.