Promotional Gifts Play a Crucial Role in the Marketing World. Create a Good Impression with These 10 Promotional Gift Items for a Special Event (2019)

Promotional Gifts Play a Crucial Role in the Marketing World. Create a Good Impression with These 10 Promotional Gift Items for a Special Event (2019)

Source biznology.com

Using promotional gift items is one of the best marketing strategies that are being followed by companies worldwide. If you are planning to start a new business and attract a large number of customers, then this is the best way to do it. By providing gift items, you can not only promote your brand/services but also reach the target audience. Let’s look at some useful promotional gifts that ooze customer appeal.

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Some Great Ideas for Promotional Gifts!

If you're looking for some ideas for cheap and likeable promotional gifts, you've come to the right place! Below, you'll find some promotional gifts which are popular and will make sure that your clients won't forget you.

You will also find some gifts that are better left for other businesses because they just aren't that appealing from the client's point of view.

Visuals

If you’re looking to promote your business and you want to give out some free gifts to spread the word, the first thing that will attract customers how the gift looks like. That means your gift item look good with pleasing colours and is something they would not be embarrassed to use our own!

Your logo should be visible but should be too overwhelming, so pay attention to how your logo looks on the promotional gift. These days, it is becoming easier to get clean or cute looking items for cheap. Good visuals equal to people keeping your company in mind for longer!

Is It Useful?

If you’re going to give away something for free, you might as well make sure that your potential clients can use it. If they can’t use it at least occasionally, then your promotional gift will, unfortunately, end up in the dustbin. Instead of giving away outdated items such as mouse pads, it’s better to give something that most people will use, such as clothes or bags.

You want to make sure that people are reminded of you often. By giving away corporate gifts that any person can use regardless of age or gender, you increase your chances of being visible and staying visible. It’s always a good idea to show others that your brand is inclusive.

Invest Wisely

Corporate gifts don’t have to be expensive but of good quality! Remember, you’re advertising when you give away gifts. Your investment budget should include the total cost of promotional gifts that you’ll be giving away. When you choose the gift items, make sure they won’t get thrown away easily, making your investment successful.

The items should not only look good but also be cheap to produce. It’s best to focus on one or two items so that you can get them produced in bulk and pay a very low price. Thankfully, there are many amazing gift options today that will make your customers happy and won’t be too heavy on your wallet.

Promotional Gift Ideas that Customers Will Remember You For

Some things are just too good to pass up. You want to make sure people remember you and the following items will do just that.

With these items, you can be sure that crowds will be flocking your stand at an upcoming promotional event because these gifts are high in demand:

Umbrella

This is the number one thing that everybody uses, whether children, teens, adults, or the elderly. Many people own several umbrellas so they can store one at home, one at work, and maybe one in the car. Umbrellas are not that expensive to produce in bulk and are easy to design and customise. A good and simple design will ensure that the umbrella will be used for a long time.

The great thing about an umbrella is that your logo will be visible to loads of people whenever it gets too hot or when it rains. Since they are big and easy to spot, your logo is guaranteed to be seen in a large crowd. This can be anywhere- in the streets, parks, fairs, and even tourist spots. If the umbrella is designed well, people will take notice and might even end up googling your company just purely based on visuals!

brandedcorporategift.com is offering promotional umbrellas along with a matching pouch at a discounted price of Rs. 210

USB Flash Drive

The world is becoming increasingly tech-savvy. That means that more and more people need space to store their precious memories and important work. USB Flash Drives are light and easy to carry and are extremely useful for people who work with computers, including students, teachers and office workers. Here, you can find 16GB and 32GB pen drives at a cost lower than MRP.

Not only can you put your brand logo on the USB, but you can also add a file with information about your business. That way, when the customer first uses the USB, they will be easily able to learn about your company. You can add a power point presentation, images, brochures, etc. The best part is that USBs have become a lot cheaper to produce by now! Look for options like this one on Vista Print where it has a price of Rs. 675.

Backpack with Laptop Pocket

A thoughtful and extremely useful promotional gift is a laptop bag or a good backpack. They have the potential to be used on a daily basis since many people across India carry backpacks every single day. Your logo, as well as other information about your company, can easily be printed in a large enough size to be visible. This is because bags are some of the largest promotional gift items. Not only will the user remember your brand, but the people around them, as well as tons of other people, will get exposed to your company.

Laptop bags are commonly found in offices and on college campuses. Not only that, but a lot of people notice others’ bags in public transportation or other public places like malls and parks. If you give away a well-made bag, then you can be sure that your enterprise will be seen by tens of thousands of people. Check out this simple laptop bag by Custom Gear on this site for Rs. 838

Useful Promotional Gifts That Everyone Needs

Now, there are some gifts that a lot of businesses use, perhaps making yours not stand out as much. Common items like diaries, sticky notes, notepads, and can openers can be found in many homes. However, with some clever design and attention to minor details, you can still make an impact.

A Good Pen

Let’s face it- pens are an extremely common corporate gift. However, you will notice that a lot of them end up in the trash without even being used halfway. Why? Well, that’s because many businesses don’t pay attention to the quality of the pen. It is usual to see a customer trying to write with a dried up pen and throwing it away in frustration, effectively chucking out the company from their life as well.

You can easily get personalised and cheap pens made with decent ink quality. The trick is to make sure that they work really well before you give them out. Also, it wouldn’t hurt to make sure they are not too thin so that people can hold them easily. Remember, comfort matters when an item is being used on a regular basis!

This pen should work- it is a cheap ballpoint pen with a rubber grip, and priced at just Rs. 8. Check it out on brandedcorporategift.com.

Sports Water Bottle

If you want to make sure that your brand stays within your customers’ reach, you should consider giving away well-made sports bottles which look and feel good. An attractive water bottle, or any portable drinkware for that matter, makes for a good corporate gift. Even though it is a common gift, it is still quite useful and gets carried around frequently. In the summer months, nearly everyone carries a bottle of water, and nice looking ones do get noticed.

With the rising trend of fitness and wearing fashionable workout wear, it is natural that many people would prefer carrying a sporty looking water bottle. This means that your brand is not only visible to a person’s family and colleagues, but also at the gym, parks, picnics, malls and most other places where the person goes. When you give away a sports bottle, your brand gets associated with trendiness and water, letting your clients remember who you are.

Check out this cool-looking lightweight polycarbonate bottle on businessgifts.in where it costs Rs. 158 per piece.

Drawstring Bag or Tote Bag

Although not as long-lasting as a laptop bag, tote bags and string bags can be a good choice if you’re able to design them properly. If you’re not sure what a string bag is, it’s like a backpack made of cotton or synthetic material and is worn on the back by hanging a thick string on each shoulder. They are much cheaper than backpacks and are appreciated by most people.

They are great for anybody and anywhere because you can carry a few light items in them on a daily basis. You can often spot them in gyms and schools. This can keep your business in your customers’ mind and there is a possibility of your brand being exposed to others too. You will definitely attract customers with this sweet and simple jute bag that costs just Rs. 55. Order it on brandedcorporategift.com.

Popular Promotional Gifts That are Better Left Out

There are some gifts that just shouldn't be given, even when you see others distributing them. They can be quite annoying to receive not only because you get them a lot, but also because they may not be relevant in this day and age. By giving away gifts that people won't like in the long run, you ensure that they will have negative feelings attached to your enterprise.

In order to avoid that, try to stay away from the following promotional gifts:

Calendar

Calendars are probably the most widely distributed promotional gift out there since they tend to remain with the user for an entire year, meaning that they will be able to see your brand for 365 days. The problem comes when people get three, four, or five calendars from different businesses at the end of the year. And then your calendar gets thrown or given away. Not only is your gift not unique anymore, but its usage remains the same. A calendar is easy to use, but the logo on it can be easy to forget too.

One way to overcome that is by choosing colours, fonts, images, and a logo which blend well together. If you cannot afford a fancy looking calendar, then you can even print a calendar on another item, such as a bookmark, magnet, or notebook. These gifts now have a dual purpose, which will give you an edge. This super-useful and tasteful 50-year calendar is a good alternative.

Calculator

Calculators used to be an amazing promotional gift... back in 2007. Since then, most people who actually need a calculator either already have one or use their phone. We need to accept that a gift that was once cherished has now become obsolete. Some people may even see it as a burden because it’s just another thing collecting dust and taking space in their house.

The number of people who will appreciate a cheap calculator as a gift has significantly dropped since smartphones became popular. Promotional calculators aren’t even considered a gift anymore, because most phones can perform basic and advanced mathematical functions without needing to press buttons. Do yourself and your business a favour by avoiding the outdated calculator.

Key Chain

If you’re planning on saving money on your promotional products, then a keychain is possibly the worst choice you can make. Not only do many other businesses give them out, but they are not really used that much. Most people don’t need more than 1-2 key chains, meaning that there is a much higher possibility of yours ending up lost.

Plus, giving away a key chain tells your potential clients that your business is lazy and doesn’t really care about serving them. Most people already own at least 4-5 key chains, and by giving them one more, you actually add to their clutter at home instead of giving them something they can use and cherish.

Bonus: Eco-friendly Promotional Gifts: Cheap and Unique!

These days, it’s all about going green. We only have one Earth left to live, and people are starting to take notice. It has become important to reduce plastic use and take responsibility for everything we use and throw away.

By giving recycled or biodegradable promotional gifts, you will make a positive brand image in the mind of your customers. Of course, there are certain items which are more expensive than others, but you can easily find green gifts which are affordable and useful as well.

One of the cheapest and cutest options is an ‘eco pencil’. These are pencils which can be used to write or draw with. At the end of their life, they can be buried in some soil and plants will bloom from them! You can even just gift small and cheap plants.

Other eco promotional gifts include notepads or notebooks made of recycled paper. You can give USBs with wooden finish, wooden coasters, and even eco-friendly ballpoint pens. Some businesses abroad have even started giving away thin paper packets containing seeds which can be buried in soil. These packets contain the company logo, helping the customer remember the business name for a very long time. The possibilities are endless!

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From our editorial team

Plan Ahead

Often overlooked, deciding when to plan and order your promotional products is very important. While some promotional products can be ordered and then received in under a week, most promotional product orders take 1 to 2 weeks of lead time. Some take even longer. If you want to have the greatest freedom in choosing the perfect promotional product for your meeting, campaign or announcement makes sure you give yourself enough lead time.