Instagram Stores Have Set the Online Shopping Scene on Fire! Check out the Best Instagram Stores in India to Stay on Top of the Latest Trends in Fashion (2021)

Instagram Stores Have Set the Online Shopping Scene on Fire! Check out the Best Instagram Stores in India to Stay on Top of the Latest Trends in Fashion (2021)

Although a late entrant to the online shopping space, Instagram has literally taken online shopping by storm. It is not only a great platform for sellers to market their products but it is also a great medium for consumers to scout for the latest fashion trends, sustainable fashion and accessories at extremely compelling prices. So, if you are new to Instagram shopping we have curated a list of the top Instagram stores in India which you should definitely be following to keep yourself updated with the latest trends. Read on to know more.

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Instagram Stores: A Shopper's Paradise

The global pandemic may have halted shoppers from stepping out of the homes but that hasn't stopped anyone from shopping. As you all know, Instagram is not just about selfies and foodgasms anymore. Several small businesses are now flourishing thanks to Instagram stores.

Instagram Thrift Stores are the Latest Way to Shop

Gone are the day of endless scrolling through online shopping portals and websites. If you are following the best Instagram stores, you can find the right pick for any occasion in no time. From unique, trendy and affordable to pre-loved and fabulous, the options are endless. Instagram has not only helped small businesses step up their game but also brought the best of the best at the fingertips of customers. This no-hassle new-age shopping is all the rage these days.

Top 10 Instagram Stores That You Should be Following


Instagram stores have taken social media by storm and we do understand it can be a bit difficult to decide which ones to trust and buy from, when they all seem to have an awesome collection. For this reason, we have put together a list of the most popular and the best Instagram stores for you. So, if you are someone who is always on the lookout for all things pretty and stylish, then you absolutely must not miss these popular Instagram stores.

Urban Suburban (@in.urbansuburban)


Founded by three sisters in 2017, Urban Suburban has huge following on Instagram. From crop tops to maxi dresses in vibrant colours and styles, their collection never ceases to amaze their followers. Do check it out if you are into quirky contemporary outfits. Price: ₹ 500.00 onwards.

Vastra by Milonee (@vastrabymilonee)


A self manufacturing company based out of Mumbai, Vastra by Milonee presents a huge collection of both ethnic and contemporary outfits including ponchos, kaftans and skirts. Other than clothes, they have almost all types of bags and beautiful masks as well. If you are looking for stylish ethnic wear, then have a look in their collection. Price: ₹ 350.00 onwards.

Tokree Jaipur (@tokreeshopjaipur)


Tokree Jaipur is a Jaipur based store with their own label. They have a very chic collection of ethnic wear for all occasions along with kids wear and loungewear. They lay special emphasis on handmade and it is reflected in the garments they produce. The price range of the outfits are on the higher end but seem worth it considering the quality and the material. Price: ₹ 1,100.00 onwards.

Inaya Accessories (@inaya_accessories)


Inaya Accessories was started by a young fashion designer and a trained jewellery maker and designer. Their showcase is full of affordable and beautiful contemporary jewellery to suit all occasions. Their collection includes necklaces, rings, earrings, bracelets and even scrunchies and mask chains! You are sure to find the perfect accessory to go with your outfit here. Price: ₹ 500.00 onwards.

Bombay Closet Cleanse (@bombayclosetcleanse)


A thrift store run by women, Bombay Closet Cleanse has a variety of pre-loved outfits and a collection you find hard to take your eyes off. The products are not just for women, but men too. Along with beautiful apparels, they have an amazing collection of books and vintage items. This store is all about sustainable fashion and even holds sales to donate towards charity. They have women’s wear starting from ₹ 250.00 onwards.

Sugarbox India (@sugarbox_india)


At Sugarbox India, you can choose from a range of subscription boxes to surprise yourself or your loved ones with unique goods from across fashion, food, beauty and lifestyle. The subscription plans start from ₹ 1,499.00 onwards. They also have curated gift boxes for various occasions and several products to choose from for the various special people in your life. Price: ₹ 200.00 onwards.

Copper Boom Vintage (@CopperBoomVintage)


Copper Boom Vintage have a range of vintage, handpicked items with the most unusual designs and styles. With gorgeous unisex shirts this thrift stores gives off a unique aesthetic vibe. For those of you who want to stand out in a crowd, this is the store to go shopping. Price: ₹ 999.00 onwards (approx.).

Handloom Luxury with The Loom (

The Loom with a following of more than 500k, is definitely a must for all ethnic enthusiasts. Their collection includes everything ethnic from clothing and jewellery to home décor, handwoven textiles, a number of designers and a beautiful collection. While the fashion jewellery price range starts from ₹ 250.00, the clothing are a bit costlier and start from ₹ 1,600.00 onwards.

The Quirky Naari (@thequirkynaari)


The Quirky Naari is where you will find the most unique shoes with creative patterns for your most special moments, and that includes your wedding! Yes, they make customised bridal footwear and classic juttis complete with sequins! A collection of funky footwear and you must own at least one of these, if not more. Don’t forget to check their collection of unique hand-painted denim jackets. A must for all the chic ladies out there.

Paradigm Thrift (@paradimethrift)


For affordable, pop-inspired, vintage clothing, go thrifting at Paradigm Thrift. They have styles that are both fashionable and casual. A collection of varsity jackets to choose from and throw in some baseball shirts there is something different for both men and women. Price: ₹ 600 onwards (approx.).

Thrifting Saves the Environment

When shopping, always think about what you want vs. what you need. Online shopping can get tricky and the huge discounts and never-before sales can sway you into buying products you never intended to buy in the first place. Rather than stocking up, make mindful purchases. When you choose thrifting over fast fashion, you are making a conscious decision to help protect the environment by reducing your fashion footprint. A commonly ignored and overlooked way of practising sustainability, recycling, upcycling and thrifting is the way to go.

Happy Shopping!

Do the dreamy fashion wear and lifestyle products in your Instagram-feed give you major shopping goals? Now you have the chance to not just browse through beautiful pictures but even add them to your wardrobe. We hope our recommendations can help you say goodbye to endless scrolling and go Instagram-shopping for fashionable outfits and matching accessories now. Happy shopping!

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Embrace Sustainable Fashion and Make Your Contribution to the Environment

Instagram is a great platform which induces impulse and panic buying in many consumers. It is therefore important that you are always consciously aware of the impact of purchasing fashion on the environment. Promoting sustainable fashion through thrift stores not only helps you save a buck but also enables you to make a significant contribution to the environment. We hope you would have liked this article. Share your experiences of Instagram shopping with us and stay connected for more such engaging content.